It will start with a voice, "I love this world, but something is missing."
"It" being the next "event" (my words, not theirs) from DC Comics: DC Universe Rebirth. According to CCO Geoff Johns, DC Universe Rebirth follows in the steps of Green Lantern Rebirth and Flash Rebirth. A next chapter in the DC Universe.
Each of the previous Rebirth minis were about returning something to the DC Universe. Green Lantern Rebirth brought back Hal Jordan, Sinestro and the Green Lantern Corps to the DC Universe. Flash Rebirth returned Barry Allen as the Flash. So, it stands to reason that DC Universe Rebirth will be about returning something to the DC Universe. But what?
What they seem to be saying is that DC Universe Rebirth will bring back the aspect of Legacy to the DCU.
The more important question is...is it too late?
To be completely honest, neither of the so-called Big Two comic publishers have ever completely bounced back from the crash of comics in the 90s that nearly ended comics. These days, standard operating procedure is to bounce from one big Earth-shattering, status quo changing event to another, dragging readers along on a ride of change and "rebirth" where everything is "All-New" and "All-Different," and of course everything gets a shiny new coat of paint and a fresh set of new #1s to prop up sales.
Until the steam runs out on that, and everyone realizes that things have to change again because they need the sales.
According to an interview with DC Comics CCO Geoff Johns at the Comic Book Resources website some of the basics are:
With "Rebirth," the mainline DC Universe titles will be renumbered with new #1s -- except for "Action Comics" and "Detective Comics," the two longest-running series in DC's lineup, which will return to their original numbering at #957 and #934, respectively. All DCU books will return to a $2.99 price point (currently their lineup is split between $3.99 and $2.99 single issues), and select core titles (details to come on exactly which) will shift to a twice-monthly schedule.
Yes, because nothing will set readers straight quite like 30-some comics with shiny new #1s, and two books that are numbered in the 900s.
It started when [DC Co-Publishers] Dan [DiDio] and Jim [Lee] came to me and said that they wanted to end things at #52, and work build back to a shared universe and big stories. They wanted to take another look at everything.I think that a lot of this goes back to the last "event" at DC, the less than spectacularly selling Convergence. There were some really good stories in that event, and some old time readers were happy to see the return of "their" heroes, even if for just a short time. The problem was that those readers wanted everything turned back to what they were used to. Personally, I think that would have been a bad idea.
I liked what I have read of DC Comics' "New52" line. They brought a lot of freshness and showed a willingness to do comics that weren't "just" super-hero books. We saw the return of horror and war comics, westerns and science fiction, as the powers that be at DC tried to regain the interest of lost readers, and gain new readers. Some of it worked, some didn't. A lot of books ended up getting cancelled because they couldn't find an audience, and the realities of post-Crash comics (even with deep corporate pockets backing the Big Two) mean that comics that once could have been given time and attention to find an audience no longer were given the chance.
This ended up creating a further disconnect between publisher and readers, as books fell to the wayside. It wasn't just DC doing this either, Marvel has had spates of cancellations of low selling books as well (particularly recently). This is just supposition on my part, based with talking to a lot of comic fans of all different walks of life over social media, but it seems to me that this is one of the lowest points for reader faith in the big comic publishers.
Over at Comic Book Resources, Johns says:
I've been a fan for years -- I have over 60,000 comics and 99 percent of them are DC Comics. I really see this as an opportunity, and like I've said before, take all the characters and thematics that we love -- from the past and the present -- and build a story that brought them all together, revealed new secrets and truths and mysteries, and moved it all ahead. Again, as someone who absolutely loves the DC Universe, to me it's maybe lost some things. Not only characters, but more intangibles. Some essence to what makes the "DC Universe" unique and brilliant and unpredictable. And every single character matters -- from Batman to Cassandra Cain to John Stewart to Saturn Girl to Blue Beetle to Lois Lane-- everyone is someone's favorite. And in comics, anything's possible."Everyone is someone's favorite." That right there is the bedrock of fandom, and why waves of cancellations brought dissatisfaction to readers. "Everyone is someone's favorite." This is something that I see often come up in comics conversations online, people don't feel that they should invest themselves in comics because they will probably end up being cancelled. With DC we've seen Blue Beetle, Static Shock and Jonah Hex books get caneled. Soon we will see books like Black Canary go away. Why? Because they want to bring back Birds of Prey (apparently).
I am not alone in feeling that the current (at the time of this writing) Black Canary book is pretty great. It is quirky and original, taking a character who was fairly generic in the New52 relaunch and making her interesting. The creative team found a way to make the character engaging, and something more than what she had been previously. I had always enjoyed this character, but in its 50+ years of history and stories it was typically little more than a face in a group, or part of the side story of some other character. For the first times in my decades of comic reading, I wanted to know what was going to be happening next month with Black Canary. The character became the lead in its adventures, rather than just an adjunct to another character's story.
Having Birds of Prey come back is great, particularly if it means that we will get to see a return of Lady Blackhawk to comics. But, part of my problem, part of where this disconnect between publishers and readers is that for those of us for whom Black Canary has found engagement cancelling her book so that the character can go back to being a team player is nonsensical. Women-lead comics shouldn't be a zero sum game.
It's in the same vein as "Green Lantern: Rebirth" and "The Flash: Rebirth." Some things alter and change, but it's more character-driven, and it's also more about revealing secrets and mysteries within the DC Universe about "Flashpoint" and The New 52 that are part of a bigger tapestry. A hidden and forbidden secret.So, DC Universe Rebirth is going to be about restoring a legacy to DC Comics. We're going to get a new Justice Society book. The currently ongoing Titans Hunt mini is going to restore the classic Teen Titans to the DC Universe (I'm still not entirely sure how they're going to get around some of the changes like Cyborg being in the Justice League, but I'm guessing that he isn't going to have been a Titan now period). But, still, is it too little, too late?
A big part of the problem that DC Comics has had with issues of its own continuity have always been because the "fresh starts" have always been half steps. Whether it was Crisis On Infinite Earths, Zero Hour, Infinite Crisis or even the New52, each time there has been a reboot they have tried to make everything new and not change anything that they didn't have to change. For the New52, DC had Grant Morrison rationalize a way for a new character...who could still access the old stories (like Doomsday). In the Batman books Batman had three Robins over the course of five years, one of them dying and coming back to life. So much could have gone so simpler with a clean sweep each of these times.
But they didn't, and that is partially what brought DC to this point today.
Comics have been an important part of my life since before I could read. They've inspired many other of my hobbies throughout my life. Now I am wondering if this might now just be the jumping off point for the Big Two.
Update: DC Comics has announced the schedule for the next few months, so we know what titles are surviving and some of the new launches. None of these have announced creative teams.
June:
Rebirth Specials:
• AQUAMAN REBIRTH #1
• BATMAN REBIRTH #1
• THE FLASH REBIRTH #1
• GREEN ARROW REBIRTH #1
• GREEN LANTERNS REBIRTH #1
• SUPERMAN REBIRTH #1
• TITANS REBIRTH #1
• WONDER WOMAN REBIRTH #1
New #1 Issues (Shipping twice monthly):
• AQUAMAN #1
• BATMAN #1
• THE FLASH #1
• GREEN ARROW #1
• GREEN LANTERNS #1
• SUPERMAN #1
• WONDER WOMAN #1
New Issues (Shipping twice monthly):
• ACTION COMICS #957
• DETECTIVE COMICS #934
July
Rebirth Specials:
• BATGIRL & THE BIRDS OF PREY REBIRTH #1
• HAL JORDAN & THE GREEN LANTERN CORPS REBIRTH #1
• THE HELLBLAZER REBIRTH #1
• JUSTICE LEAGUE REBIRTH #1
• NIGHTWING REBIRTH #1
• RED HOOD & THE OUTLAWS REBIRTH #1
New #1 Issues (Shipping twice monthly):
• HAL JORDAN & THE GREEN LANTERN CORPS #1
• JUSTICE LEAGUE #1
• NIGHTWING #1
New #1 Issues (Shipping monthly):
• BATGIRL #1
• BATGIRL & THE BIRDS OF PREY #1
• THE HELLBLAZER #1
• RED HOOD & THE OUTLAWS #1
• THE SUPER-MAN #1
• TITANS #1
Fall
Rebirth Specials:
• BATMAN BEYOND REBIRTH #1
• BLUE BEETLE REBIRTH #1
• CYBORG REBIRTH #1
• DEATHSTROKE REBIRTH #1
• EARTH 2 REBIRTH #1
• SUICIDE SQUAD REBIRTH #1
• SUPERGIRL REBIRTH #1
• TEEN TITANS REBIRTH #1
• TRINITY REBIRTH #1
New #1 Issues (Shipping twice monthly):
• CYBORG #1
• DEATHSTROKE #1
• HARLEY QUINN #1
• JUSTICE LEAGUE AMERICA #1
• SUICIDE SQUAD #1
New #1 Issues (Shipping monthly):
• BATMAN BEYOND #1
• BLUE BEETLE #1
• EARTH 2 #1
• GOTHAM ACADEMY: NEXT SEMESTER #1
• SUPERGIRL #1
• SUPERWOMAN #1
• SUPER SONS #1
• TEEN TITANS #1
• TRINITY #1